Business Success Interviews

From August 2014 – October 2015, local researchers from UW-Extension and Ripon College met with 35 Fond du Lac County entrepreneurs who shared their start-up and business experiences, challenges, and successes. All participants were African-American, Asian, Latino, Native American, and/or immigrants.

This Business Success Interviews Infographic Report shows that these business owners are similar to other American business owners in the goals and strategies they shared. There is also one notable difference: how little they use the free, public, business development services available to all area firms even though they are interested to learn more about them.

This summary of their start-up experiences acknowledges their presence in this county and serves as a starting point for continued learning on the part of economic development professionals and educators about how best to maximize the possibilities for all entrepreneurs in Fond du Lac County and Wisconsin.



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